Enterprise PaaS AI for the built environment — automating BIM models and complete drawing sets for architecture and interior design firms. US-based, built to firm standards. 90%+ accuracy day one. 50–200 hours saved per project. >$9K–$40K+ gross profit recovered.
May 2024 Present
First Principals
Founder
Business frameworks built specifically for A&D firm leaders. Substack · YouTube · Skool.
2025 Present
Time To Recalibrate
Founder & Author
A personal account of building. For anyone navigating a career or life that needs a reset. Substack · Instagram.
2025 Present
Lee London
Founder & CEO · Chicago, IL
Built and scaled a B2B tech hardware manufacturer with Fortune 500 clients including Walgreens and Nordstrom. Designed, engineered, patented (Utility Patent #16164782), sourced manufacturing, and sold 30,000+ products internationally. Managed cross-functional international team from patent to commercialization.
June 2017 Aug 2022
Trent Design Consulting
Principal · Chicago, IL
Founded and grew the practice to 50+ projects, managing design and construction up to $11M simultaneously with Lee London. Commercial and luxury residential. Sustainable design throughout.
June 2017 Aug 2022
Industry Experience
CoStar Group
Development Director · New York, NY
Closed 102 new business contracts in 15 months, exceeding national average by 20%. Top 10% nationally for interactions and sales Q4 2022, Q1–Q2 2023. Delivered 200+ training sessions with 100% participant satisfaction. Key clients: CBRE, NYCEDC, The Durst Organization, Empire State, Hudson Yards.
Aug 2022 Jan 2024
Tarkett
Account Development Manager · Chicago, IL
Division’s Most Tenacious Sales Manager 2016. Subject matter expert for tech industry design. Led 1,200+ presentations across Chicago and St. Louis. Grew territory double digits in year one, surpassing annual goal by 8%+.
2016–2017
Desks Incorporated
Sales Team Director · Chicago, IL
Brought $2.1M in new business on a 10-month sales cycle, surpassing peers by 30%. Led 60+ projects on time and on budget. Notable clients: Nordstrom, Sara Lee, McDonald’s.
2013–2015
Fox Architects
Project Designer · Washington, DC
Commercial office and hospitality interiors across 2,500–65,000 SF. Construction documents, FFE schedules, ADA/IBC/BOMA compliance. Key projects: Spotify, Marriott Headquarters.